For over 10 years now Whatever Publishing has brought fredi magazine and to the collective doorsteps and fingertips of the greater Vaughan community.

Our guiding aim with fredi magazine has always remained the same: Assist, Entertain and always Inform. The how is simple – use the highest possible form and finish and always fill it with the freshest most powerful content. With our emphasis on lifestyle, health and wellness, beauty and fashion, entertainment, travel, sports, fredi is perfectly positioned as your window to the ever whirling world.

With over 1 million readers annually, fredi prides itself on bringing to light current social trends and concerns, and developing stories that truly impact people on a local, provincial and national scale. Our editorial is all original material created in house by our passionate talented team

of writers—giving readers insight into personalities, places and issues that are shaping our city today and in the future.

fredi magazine constantly engages the most popular social media platforms to both reinforce the print message and maintain its voice between publications. The world does not stop turning between publications and so it is important to use social media to keep our readers in touch.

For constant content and the latest from our printing presses follow us on Facebook, Twitter and Instagram.


fredi magazine is a quarterly publication with a distribution of 100,000 copies via Canada Post. Our focus is on Vaughan (Woodbridge, Maple, Kleinburg, Thornhill and Concord), with copies also reaching King City and Richmond Hill. Every home and business in Vaughan gets a copy and we are now issuing an online edition of fredi through a subscriber program click here for more details. fredi magazine reaches a target market with disposable income; they are affluent, educated and most of all, engaging in lifestyle just like fredi magazine.

© Copyright 2017