Identify Discover Evaluate Act
Idea | Studio | Services | Team | Awards

Our Idea

From the entire branding of a new community to the simplest logo design
for a single product, we always apply our IDEA process to ensure the right results.

Identify - We identify the client’s needs and objectives. This involves meetings with lots of questions, many of which don’t have answers yet.

Discover - We discover everything we need to know about the client and the competition. Here we start to find those answers.

Evaluate - We evaluate the data, ask more questions, and put together the winning strategy for our team to follow.

Act - We act on what we’ve strategized. Our team designs, produces and finalizes the brilliant work necessary for our client to dominate the market.

Our Studio

One of the most important factors to an agency’s success is the studio. From the moment you step off the elevator, an impression is meant to be made. Every job we work on begins in the Discovery Room, a 1,000 sq. ft. multi-purpose room with 3 large display screens, 2 touch-screen displays and adjustable furniture for meetings of all sizes. For more formal gatherings, our boardroom is ALMOST conventional. Staff and guests gather in the café for lunches and some dinners when deadlines require them. Our studio features state of the art equipment, ready to input and output the brilliance our creative team has to offer.

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Our Services

Creative

Need a new company or product name? Does your new community need a perfect logo? How are your billboards and magazine ads? Do customers actually read your brochures? Our design team knows how to combine beauty with strategy to create communications that attract eyeballs and produce results. Our writers then provide
the perfect words to tell
the right story.

Strategy

Do you think our business is nothing but slapping together pretty designs and layouts? The strategic thinking that goes into planning everything we do is a big part of what makes Impact North great. From media planning and buying to geographic and demographic analysis, we think, then we ask questions, then
we think some more, and
then we implement an
effective plan.

Online

Remember when the internet didn’t exist? Neither do we. Today, the world requires every company to have a digital presence. Just having a brilliantly designed responsive website that works on all devices isn’t enough.
You need search engine optimization. You need social media. You need a consistent presence online to show people why they should become your clients.

Publishing

While we excel in the advertising business, we also happen to be pretty good at publishing! Whatever Publishing is a sister company of Impact North, responsible for producing Whatever Magazine, Discover Vaughan, and now, fredi Magazine. Whether you want to participate in our existing publications or you’d like
us to create one for you,
we’re all ears.

Our Team

Impact North

Fred

President

Alan

Executive Vice
President

Nadia

Managing Director

David

Creative Director

Joanna

Account Director

Jorge

Architectural Project Director

Bianca

Account Manager

Filomena

Senior Copywriter &
Editor

Steve

Art Director

Alanna

Art Director

Lea

Art Director

Bill

Senior Creative
Designer

Gabe

Graphic Designer

Gina

Production Artist

Mario

Graphic Production
Artist

Lily

Graphic Designer

Cinthia

Graphic Designer

TK

Graphic Designer

Anthony

Video and Photography


Fredi Media

Gino

Digital Marketing
Director

Sonia

Business Development
Manager

Freddy

Digital Content
Manager

Olivia

Social Media
Account Manager

Alex

Digital Development
Manager

Adelia

Account Manager

Kelly

Account Manager

Stephen

Web Designer

Yadwinder

Back-End Developer

Jessica

Digital Content
Coordinator

Liza

Digital Content
Coordinator

Our Awards

We don’t like to brag. Well… maybe we do a bit - after all, we’re quite good at what we do, and we actually have proof.

We’ve won BILD awards (including twice winning for Low-Rise Project of the Year). We’ve won Telly Awards. We’ve won Summit Awards. We’ve won a Frankie Award. We’ve even won a Juno! The most important award we enjoy though, is when a new client awards us a job. THAT is the ultimate vote of confidence, and we never take that for granted.

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