Urban Town Living.
Time was an innovative development in the heart of downtown Aurora, offering first-time purchasers and downsizers an opportunity to own stacked towns on Yonge Street. Renderings and illustrations made this campaign visually stunning, featuring a close-up of one unit, the overall rendering of the community and the rooftop and garden renderings, truly showcasing the quality of the product. A cross-section rendering perfectly illustrated the underground parking, and the functionality of the stacked units so potential buyers could truly understand what they’d be getting. Sometimes the best marketing concept is keeping it simple and clear.
Time sold out within months – 128 units at a higher-than-market-average price. Nominated for Peoples’ Choice Award and Best Brochure Design at the 2018 BILD Awards.