Branding
A Post-Pandemic New Home Builder.
The COVID-19 pandemic helped us realize that well-built and well-kept homes were not just about personal comfort, but personal wellbeing. ERTH Homes was founded on a two-pronged philosophy of homebuilding: that our built and natural environment has a profound impact on our personal wellbeing, and that the way we build has an unsustainable impact on the natural world. ERTH was created to reimagine those connections. It builds homes that maximize wellbeing and minimize environmental impact. The branding was clean and ecologically oriented to allow the concepts to take centre stage. It is a conduit for that all-important reimagining.